Apollo Group Marketing Universal Affiliate Insertion Order

EX-10.11 7 d356273dex1011.htm EX-10.11 EX-10.11

Exhibit 10.11

  

APOLLO

GROUPSM

 

Apollo Group Marketing

Universal Affiliate Insertion Order

 

Purchase Order No.:                                                               Cost Center Code: 10-00682-00                                 
Month of Agreement: June 2012                                         Insertion Order No.:                                                       

 

 

1. COMPANY & CONTACT INFORMATION
MEDIA COMPANY MAIN CONTACT INFORMATION
Media Company Name    Professional Diversity Network (“Company”)    Sales Phone    312 ###-###-####
Company URL    http://www.profusional.com/index.php    Email    ***@***
Company Street Address        150 N. Wacker Drive    Sales Fax   
City/State/ZIP Code    60606    Tech Contact    Chad Hoersten                             
Company Sales Contact    Jim Kirsch    Tech Email    ***@***

 

2. AUTHORIZED DISTRIBUTION
Authorized Distribution            ¨ Company Site(s) only: [list]
  

x Company and Authorized 3rd-Party Affiliate Sites: [list] ALPFA.ORG,

LISTA.ORG, BRIGHT.COM, HACE.ORG

   ¨ Other: [specify)

 

4. CAMPAIGN COMPONENTS
Order Collection   

x¨ By Company (Apollo tracking pixel required)

        ¨ real time delivery

        ¨ other:_______

   ¨ By Apollo (link out)
Required Data Fields    Required “Qualified Lead” datafields are set forth in Exhibit A of the Standard Terms and Conditions.
Order Reject Criteria    All “Non-Qualified Leads” as that term is defined in the Standard Terms and Conditions shall be rejected.
Special Terms    The special terms, if any, set forth on Exhibit A hereto and incorporated herein by this reference, shall apply to the campaign(s) herein described.

 

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4. LEAD PRICING AND SPECIFICATIONS

 

Start

Date

 

07/01/2012

  End

Date

 

07/01/2013

  Campaign
Code

 

PDN

  Campaign
Description

 

Co-branded
site within
iHispano

  Lead
Cap

 

1,500

  Qualified
Lead Fee

 

$100

  Total

Budget

 

$150,000

per
month

 

• $150,000 a month budget for one year with a 30 day termination

• $100.00 will be deducted from invoice for every unique lead less than 1.500 per month.

 

Creative and

Technical

Requirements

  

Required Content asset and format specifications are described on www.apollobrandbuilder.com

 

Required technical assets and functionality are described on the postings specification document provided to Company by the Apollo affiliate program manager assigned to Company upon execution of this Insertion Order, which specifications are by this reference incorporated herein.

Campaign

Duration

   Each campaign pursuant to this Insertion Order shall be effective on the “Start Date’ and shall continue in effect until the earlier of such campaign’s: (i) “End Date,” or (ii) date when the “Total Budget” and/or “Lead Cap” has been achieved, and leads delivered after such point shall be Non-Qualified (as defined in the Scope of Services), unless otherwise specifically agreed to herein. Subject to the terms hereof, this Insertion Order and/or any campaign subject hereto may be terminated by either party for any reason upon at least two (2) business days prior written notice. Notwithstanding anything to the contrary in this Insertion Order and/or the Standard Terms and Conditions, Apollo may at any time adjust Company’s Lead Cap allocation hereunder, which adjusted Lead Cap shall be effective immediately upon notice thereof by Apollo.

Billing and

Payment Terms

  

Billing shall be based on Apollo reporting. Apollo and Company shall reconcile in good faith any discrepancies in their respective tracking records ³10%, provided Apollo reporting shall control in the event of irreconcilable discrepancy.

 

x Company shall invoice Apollo monthly, with payment due to Company no later than thirty (30) calendar days from the date of receipt of the invoice by Apollo.

 

¨ Company shall invoice Apollo as follows: [insert invoice schedule]

5. GENERAL TERMS

Integration

   This insertion Order is subject to the Apollo Marketing Standard Terms and Conditions, Marketing Guidelines, and any Attachments or Amendments hereto, which are each incorporated herein by reference, and which together with this Insertion Order constitute the “Agreement”, and reference to Insertion Order herein shall also include the Agreement. Unless otherwise provided in this Insertion Order, capitalized terms as used herein shall be as defined in the Agreement. Company acknowledges that it has read the Agreement and agrees to be bound by its terms.

 

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6. Authorized

Company Signature: /s/ Rudy Martinez                                                                                                  Date: June 11, 2012

Print Name/Title: Rudy Martinez / EVP of PDN, CEO iHispano              

Apollo Signature:           /s/ Arra G. Yerganian                                               

Print Name/Title: Arra G. Yerganian / CMO, Marketing & Brand Strategy                                                                         

199 Fremont Street., Suite 1800, San Francisco, CA 94105 Phone (415)  ###-###-#### Fax (415)  ###-###-####

Email: ***@***                Web Address: http://www.apollogrp.edu/

 

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APOLLO

GROUPSM

 

                         Apollo Marketing

Universal Affiliate Insertion Order EXHIBIT A

The following special terms shall apply to the campaign(s) set forth on the Insertion Order. To the extent any such special term conflicts or varies in any respect with the provisions of the Apollo Marketing Standard Terms and Conditions the following special terms shall control and supersede such conflicting provisions:

1. Agreed modifications to the Apollo Group Marketing Standard Terms and Conditions shall be as follows (by Section reference):

Section

2. Other special terms, if any, shall be as follows:

 

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