Severance Pay Plan for Executives, dated to be effective as of October 15, 2017

The purpose of the Dr Pepper Snapple Group, Inc. Severance Pay Plan for Executives and Summary Plan Description (the “Plan”) is to provide financial benefits to eligible Participants who lose their positions with the Company involuntarily under severance‑qualifying conditions.

The Plan is intended to qualify for the exemptions provided under Title I or ERISA (as noted in Labor Regulation 2520.104-24) for welfare plans that are maintained primarily to provide benefits for a select group of management or highly compensated employees. To comply with such requirements, the benefits to be provided under this Plan shall be paid as needed solely from the general assets of the Company.

“Administrative Committee” means (i) with respect to the CEO, and executives at levels of BB0 through BB2, the Compensation Committee of the Board of Directors, and (ii) with respect to employees at BB3 level, a committee appointed by the Board of Directors of the Company or the Compensation Committee of the Board of Directors of the Company, as such committee may be constituted from time to time.

“Anticipated Incentive Plan Cash Compensation” shall mean the amount that would be payable in cash to the Participant under the Incentive Plan for the year in which the Termination Date occurs, as if the Company’s performance against the metrics, on which the Participant’s payment for such year under the Incentive Plan was to be determined, was at target level.

“Base Salary” means the Participant’s base rate of pay as of the Date of Termination without taking into consideration bonuses, incentive pay, car allowance or benefits, fringe benefits or other Participant benefits or extraordinary compensation. Any performance or merit reviews that are pending or in process shall not be considered in determining a Participant’s Base Salary.

“BB” refers the broadband level of the executive as follows:

BB0    -    Chief Financial Officer

BB1    -    Presidents (of Packaged Beverages, Beverage Concentrates and

Latin America Beverages)

BB2    -    Executive Vice Presidents and CEO, Bai Brands

BB3    -    Senior Vice Presidents

“Cash Compensation” for any Participant shall mean the sum of Base Salary, plus Anticipated Incentive Plan Cash Compensation.

“CEO” means the Chief Executive Officer of the Company as elected by the Board of Directors.

“Code” means the Internal Revenue Code of 1986, as amended from time to time.

“Company” means Dr Pepper Snapple Group, Inc. and its direct and indirect U.S. subsidiaries.

“Comparable Position” means a position which offers the affected Participant generally comparable base salary and incentive compensation opportunity, as determined in the sole discretion of the Plan Administrator, provided that is located no more than 50 miles from the office location of the Participant’s former position.

“Executive” is an employee of the Company and holds a position which is classified by the Company the Chief Executive Officer or an employee at a BB0 through BB3 level.

“Human Resources Department” means the Vice President of Human Resources of the applicable Company or his or her delegate.

“Incentive Plan” means the annual cash incentive plan of the Company, as such plan is in effect from time to time, as amended from time to time.

“Notification Date” means the date an Executive is notified in writing that he or she is being terminated and receives a copy of his or her Severance Agreement.

“Participant” means an Executive who has been designated as a Participant as described in Section III. The term “Participant” shall not include any employee who is designated as “hourly” by the Company on its payroll, personnel and benefits system.

“Plan Administrator” means the Administrative Committee.

“Qualifying Termination” has the meaning set forth in Section IV.A.

“Release” means a waiver and release of all claims related to a Participant’s employment and separation from employment, in such form as the Company may require.

“Severance Agreement” means the individual notice received by an eligible employee indicating his or her eligibility for benefits under the Plan, setting forth his or her Termination Date and prescribing other terms and conditions of an employee’s participation in the Plan.

Termination for “Cause” means termination by the Company of the Participant’s Employment for the Participant’s:

For purposes of the definition of Cause, the term Company shall refer to the Company or any Subsidiary, and an act or failure to act by the Participant’s shall be considered “willful” only if the Participant’s conduct was not in good faith and the Participant lacked a reasonable belief that the Participant’s act or omission was in the best interests of the Company.

“Termination Date” means a Participant’s last date of employment with the Company as set forth in his or her Severance Agreement.

An individual who (1) is classified as a regular, full-time Executive of the Company, (2) is not classified under the normal worker classification procedures of the Company as an independent contractor, leased employee or temporary or seasonal worker, (3) is on the active payroll of the Company, (4) is not otherwise covered by a written employment agreement (unless such agreement specifically provides for severance benefits to be paid under this Plan), and (5) has not waived participation in the Plan, will be eligible to participate in this Plan on the date on which he or she is designated in writing as eligible by the Company. An employee so designated thereupon becomes a Participant eligible for benefits under the Plan in the event the qualifying conditions set forth in Section IV are satisfied. The Plan Administrator shall have the sole discretion to determine eligibility of individuals for participation in the Plan and whether a Participant has met the qualifications for benefits set forth in Section IV.

If a Participant is terminated (the “Termination Event”) and meets qualifying conditions for severance benefits under this Plan, as provided in Section IV hereof, but is also a participant in, and would be eligible to receive benefits for the Termination Event, under the Company’s Change in Control Severance Plan (the ‘CIC Severance Plan’), then the Executive shall only be entitled to receive those benefits that would be payable or provided under the CIC Plan and would not be entitled to receive any benefits under this Plan. Any benefits payable or provided pursuant to the Plan shall be paid in the same time and form as specified in the Plan. Any amounts payable or provided under the CIC Plan will be payable or provided as set forth in the CIC Plan.

A.Qualifying Conditions. Subject to the limitations set forth below in this Section IV, the Company will provide severance benefits to Participants whose termination of employment is a Qualifying Termination.

C.COBRA Benefits.

Consolidated Omnibus Budget Reconciliation Act of 1985, as amended (“COBRA”). If the Participant makes a timely election under COBRA to continue the medical, vision and/or dental benefits that were provided by the Company immediately prior to the Termination Date, the Company will pay the associated COBRA premiums for the eighteen (18) month period commencing on the Termination Date (the “Continuation Period”), minus the premium the Participant would have paid for such coverage as an active employee. During the Continuation Period, the Participant shall continue to pay the medical, dental and vision plan premiums paid by similarly situated active employees. However, if, during the Continuation Period, the Participant becomes employed by a new employer and is eligible for medical, vision and dental benefits, and the Participant chose to continue COBRA coverage, the Participant will become solely responsible for the entire COBRA premium.

D.Pro-rata Incentive Plan Award.

E.Outplacement.

circumstances of termination of the Participant and the broad band level of the Participant’s current position as of the Participant’s Notification Date as determined by the Plan Administrator.

F.Automobile and Executive Service Allowance. For Participants who are eligible for a car and/or executive service allowance, all car and executive service allowance payments shall cease on the Termination Date.

G.Company Property. The Participant agrees to return to the Company, on or before the close of business on the Termination Date, any and all the Company property and equipment that the participant has or may have in his/her possession or control, except as expressly permitted in writing by an authorized officer of the Company. If the participant does not return any items of the Company property in his/her possession or control by said date, then the Company may, in addition to any rights and remedies it may have under this Agreement or otherwise, withhold any and all payments to be made to the participant hereunder. The participant further agrees to submit expense reports for all outstanding balances owing or due on any Company credit accounts on or before the close of business on the Termination Date whenever possible, and in any event no later than 30 days following the Termination Date. The participant’s severance payment will be offset by any personal and undocumented business expenses appearing on any such Company credit accounts.

H.Participants on Leave of Absence.

I.Termination for Cause or Misconduct. If the Company discovers information that would have constituted grounds for Participant’s termination pursuant to Section IV.A.2.d. at any time after the Participant’s Notification Date, the Company’s obligation to make payments or provide benefits pursuant to this Plan shall terminate immediately and permanently effective on the date of discovery of the information that would have constituted grounds for termination pursuant to Section IV.A.2.d.

J.At-Will Employment. Nothing contained in this Plan is intended to alter the fact that employment with the Company is at will. The Company reserves the right to terminate the employment of a Participant at any time, with or without cause, with or without notice, in its sole discretion.

K.Non-Alienation. A Participant, former Participant or beneficiary may not pledge, hypothecate, anticipate or in any way create a lien upon any amounts payable under this Plan, and no benefits payable hereunder shall be assignable in anticipation of payment either by voluntary or involuntary acts or by operation of law.

L.Unfunded Plan. The Plan shall not be funded and Plan benefits will be paid from the general assets of the Company. No assets will be set aside in trust or other similar arrangement to pay Plan benefits, and no Participant shall have any right to, or interest in, any assets of the Company that may be applied by the Company to the payment of benefits under the Plan.

M.Tax Withholding. The Company may withhold from any benefits payable under this Plan all federal, state, city or other taxes as may be required pursuant to any law or governmental regulation or ruling.

N.Code Section 409A.

1.This Plan is intended to comply with or be exempt from Code Section 409A and any ambiguous provisions will be construed in a manner that is compliant with or exempt from the application of Code Section 409A. A Qualifying Termination of employment of a Participant is intended to constitute an involuntary separation from service for purposes of Code Section 409A, and a Termination Date will only be deemed to have occurred when a Participant has incurred a “separation from service” within the meaning of Section 409A(a)(2)(A)(i) of the Code and applicable administrative guidance issued thereunder. The severance payments under Section IV.C.1 are intended to meet the short-term deferral and/or involuntary separation from service pay exclusion from Code Section 409A. No Participant shall have any right to specify the calendar year during which any payment hereunder shall be made.

2.All reimbursements and in-kind benefits (other than outplacement) provided pursuant to this Plan shall be made in accordance with Treasury Regulation

Section 1.409A-3(i)(l)(iv) such that any reimbursements or in-kind benefits will be deemed payable at a specified time or on a fixed schedule relative to a permissible payment event. Specifically, (A) the amounts reimbursed and in-kind benefits provided under this Plan during a Participant’s taxable year may not affect the amounts reimbursed or in-kind benefits provided in any other taxable year (except with respect to health, dental and vision benefits), (B) the reimbursement of an eligible expense shall be made on or before the last day of a Participant’s taxable year following the taxable year in which the expense was incurred, and (C) the right to reimbursement or an in-kind benefit is not subject to liquidation or exchange for another benefit.

3.If the Company determines that a Participant is a “specified employee” within the meaning of Code Section 409A as of his or her Termination Date, distributions or benefits that are deferred compensation subject to Code Section 409A shall be made under this Plan on the later of (1) the date that such distribution or benefit is to be provided under this Plan and (2) the earlier of (x) the date that is six months and two days after such Participant’s Termination Date or (y) the date of such Participant’s death. In addition, in the event of a payment delayed under this Section, the Company agrees to pay to the Participant as of the date it makes the delayed payment, simple interest on such delayed amount at the applicable Federal rate provided for in Code Section 7872(f)(2)(A), based on the number of days the payment was delayed.

The Board of Directors of Dr Pepper Snapple Group, Inc. reserves the right to amend, modify, suspend or terminate this Plan, or any portion of it, and the benefits discussed herein at any time, with or without advance notice and for any reason; provided, however, the rights of any Participant who has been notified in writing of his or her termination of employment under circumstances that would constitute a Qualifying Termination shall not be affected by any later Plan amendment or termination.

To the extent not preempted by the Employee Retirement Income Security Act of 1974, as amended, the terms and provisions of this Agreement and release shall be governed by and construed in accordance with the laws of the STATE OF TEXAS, exclusive of any conflict of law provisions, and venue for all purposes of any dispute involving the Plan, the Severance Agreement and Release shall be in a state or federal court of competent jurisdiction sitting in COLLIN COUNTY, TEXAS or the applicable appellate court having jurisdiction over actions filed in such district court.

The Plan Administrator shall have all powers necessary to determine, in its sole discretion, all questions concerning the administration of the Plan, including questions of eligibility and of the amount and duration of any benefits payable hereunder. In addition, the Plan Administrator shall have full authority to interpret and apply the provisions of the Plan, including authority to correct

any defects or omissions or to reconcile any inconsistencies herein. Benefits under this Plan will be paid only if the Plan Administrator decides in its discretion that the applicant is entitled to them. The Plan Administrator may make such rules and regulations for the administration of the Plan as it deems necessary or desirable. Any determination by the Plan Administrator and any action taken thereon in good faith shall be conclusive and binding on all persons.

This Plan supersedes any and all other severance plans, programs or practices otherwise applicable to the Participant other than, to the extent applicable, the CIC Severance Plan as described in Section III. The Plan may be amended or terminated only by means of a written document authorized by the Board of Directors of Dr Pepper Snapple Group, Inc. No verbal or written representations contrary to the terms of the Plan and its written amendments shall be binding upon the Plan, the Plan Administrator or the Company.

All claims for benefits under the Plan by an eligible Participant shall be made in writing to the Plan Administrator or its delegate within 60 days of the date of the alleged occurrence giving rise to the claim. Generally, if a benefit is denied in whole or in part, a claimant will receive a written notice setting forth the specific reason for the denial within 90 days from the date the claimant filed the claim, or 180 days if the claimant is notified of an extension.

If a claimant disagrees with the decision, he or she may request a review of the denied claim by writing to the Administrative Committee at 5301 Legacy Drive, Plano, Texas 75024. The request for this review must be made within 90 days of the date the claimant receives the denial. The claimant may review any documents related to the appeal, and the claimant must submit issues and comments in writing. The claimant should include a description of the benefits he or she is applying for and the reasons for the request, as well as any explanations, denial letters and other communications the claimant has received. The final decision on the appeal will be made promptly, usually within 60 days after the request for review is received. If special circumstances apply, the claimant will be provided with the final decision no later than 120 days after the request for review has been received. If the appeal is denied, the claimant has 90 days within which to bring suit against the Plan for any claim related to such denied appeal; any such suit initiated after such 90-day period shall be precluded.

Whenever the Plan Administrator or its delegate denies a claim or an appeal, the claimant will be provided a written notice specifying the specific reasons for the denial, reference to the Plan provisions upon which the denial is based, whether additional material or information is required for payment of benefits under the Plan and an explanation of why such material or information is necessary, an explanation of the claims review procedures and the time limits applicable to such procedures, including a statement of the claimant’s right to bring a civil action under ERISA Section 502(a) following an adverse determination after appeal, subject to the 90-day limitations period described above.

As an express condition of eligibility for severance benefits, the Participant is required to sign and return a Release to receive the severance benefits available under this Plan. No severance benefits will begin or be paid until the execution and return of the Release by the Participant to the Plan Administrator and the expiration of seven days thereafter during which the Participant does not revoke the Release. Nothing contained in the Release will limit (i) a Participant’s ability to file a charge or complaint with the Equal Employment Opportunity Commission, the National Labor Relations Board, the Occupational Safety and Health Administration, the Securities and Exchange Commission or any other federal, state or local governmental agency or commission (“U.S. Government Agencies”); (ii) a Participant’s ability to communicate with any U.S. Government Agencies or otherwise participate in any investigation or proceeding that may be conducted by any U.S. Government Agency, including providing documents or other information, without notice to the Company, or (iii) the Participant’s right to receive an award for information provided to any U.S. Government Agencies.

This Dr Pepper Snapple Group, Inc. Severance Pay Plan and Summary Plan Description was approved by the Compensation Committee of the Board of Directors of Dr Pepper Snapple Group, Inc. and established effective as of October 15, 2017.