Offer Letter, dated December 8, 2024 by and between Chris Morris and EWC Corporate, LLC

Exhibit 10.1

December 8, 2024

Christopher Morris

Dear Chris,

EWC Corporate, LLC and its affiliates (collectively, “EWC”, “we”, “us” or “our”), operate and support the European Wax Center franchise system. We are very pleased to offer you the position of Chief Executive Officer of EWC Corporate, LLC and European Wax Center, Inc. on the following terms and subject to the conditions outlined in this letter:

1. Position. You will have duties, responsibilities and authorities commensurate with this role and as may reasonably be assigned from time to time. You will report to the Board of Directors of European Wax Center, Inc. (the “Board”), and we anticipate your employment will begin on or around January 8, 2025. This full-time position requires you to devote your full business time to EWC business and therefore, you shall not engage in any activity which conflicts or interferes with the performance of your obligations without our express written consent. You will be appointed a member of the Board and its Chair at the time you commence employment.

While you will initially be designated as an employee of EWC Corporate, LLC, you will provide services for the benefit of various EWC entities. From time to time, we may require you to submit reports to us to allow us to track work performed and amount of time spent on work for our affiliates. Please also understand that as a franchise system, we support franchise locations that are individually owned and operated businesses and therefore, while we do provide training and support, we do not control franchisees or their personnel.

2. Compensation and Bonus. Your annual base pay will initially be $800,000, which amount will be reviewed from time to time by the Board or its Compensation Committee. As a full-time exempt associate, you are not eligible for overtime pay. Your salary shall be payable in accordance with our standard payroll policies in effect from time to time and will be subject to all applicable withholdings. You will also be eligible for an annual target performance bonus of 100% of your annual salary, with a maximum/stretch performance bonus of 150% of your annual salary. The amount of your actual bonus is based upon criteria established by and approvals from the Board or its Compensation Committee. Bonuses are typically provided on a calendar year basis and paid in February or March for the preceding year, subject to all applicable withholdings. Bonuses are not earned until the date of payment. Therefore, you must be employed on the date your bonus is awarded and actually paid to be eligible to receive a bonus. For those associates that are bonus eligible, associates that start prior to October 1st are eligible to receive their target bonus for their first calendar year of employment however their bonus potential is pro-rated based on their start date; associates that start with us on or after October 1st are not bonus eligible until the next calendar year that follows their start date. EWC agrees to provide you with a minimum guaranteed cash bonus for fiscal year 2025 (payable in 2026 in accordance with standard bonus payment practices then in effect) of $250,000. You acknowledge that this minimum guaranteed bonus shall be included in, and is not in addition or incremental to, any bonus earned and approved by the Board for fiscal year 2025 that is in excess of $250,000.

3. Incentive Compensation. As soon as reasonably practicable after your start date (not to exceed two weeks following such date) (the date that the awards are actually granted, the “Date of Grant”), you will be granted 600,000 Restricted Stock Units (the “RSUs”) and the following tranches of Nonqualified Stock Options (the “Options”) with the corresponding exercise price:

The RSUs shall vest equally in four (4) annual tranches from the Date of Grant, and the Options shall vest and become exercisable in full on the fourth (4^th) anniversary of the Date of Grant, subject in each case to your continued employment or service with the Company through each such date (each such date, a “Vesting Date”). The foregoing notwithstanding, the vesting of the Options and RSUs shall accelerate upon a “Change in Control” as defined in EWC’s 2021 Omnibus Incentive Plan, as may be amended from time to time (the “Incentive Plan”). The RSUs and Options shall be granted pursuant to, and in accordance with, the terms and conditions of (i) the Incentive Plan and (ii) a grant agreement, which will govern the terms of such awards. We will provide you copies of each of these governing documents separately upon the authorization and approval of the Options and RSUs. You will not participate in the annual equity grant cycle for EWC associates generally in fiscal year 2025, but will participate in such annual equity grant cycle beginning in fiscal year 2026. All grants under the Incentive Plan are subject to the approval of the Board or its Compensation Committee.

4. Benefits. While employed with us, you will be eligible to participate in certain benefit plans in accordance with our policies in effect during your employment including, without limitation, health, dental and vision insurance, a 401(k) retirement plan and a complimentary Wax Pass for services at our locations, in addition to other generally available health, welfare and other plans that may be in effect from time to time, in each case in accordance with their terms.

5. Location. Your principal place of employment will be at the Company’s headquarters in Plano, Texas. You may also be required to travel from time to time for conferences, business meetings or for other business purposes.

6. Paid Time Off; Expenses. You are also eligible for 216 hours of Paid Time Off (“PTO”) pursuant to our PTO policies in effect from time to time. PTO is pro-rated based on your start date. We will also reimburse you for reasonable business and related expenses incurred or paid by you in the performance of your duties and responsibilities, subject to the presentation of receipts or other appropriate documentation and in accordance with policies we establish from to time to time.

7. At-Will Employment; Change in Control and Severance Policy. Your employment with us will be at-will, which means that your employment is for an indefinite period of time and both you and EWC are free to terminate the employment relationship at any time for any or no reason and for any lawful reason with or without notice.

You will be an eligible employee under our Change In Control and Severance Policy (the “Severance Policy”), which provides certain benefits upon separation of your employment without cause, for good reason, and under other circumstances. This information will be provided to you in a separate document. The position offered to you hereby is at the Chief Executive Officer level for purposes of benefits under the Severance Policy. You and EWC hereby agree that for purposes of prong (iii) in the “Cause” definition in Section 1 of the Severance Policy as it relates to your employment, “negligence” shall be amended to be “gross negligence.”

8. EWC Policies. You will be required to comply with all applicable EWC rules, policies and procedures, as may be set forth in our employment handbooks, policies and procedures made available to you from time to time. Copies of our employment handbooks and these other policies and procedures will be provided separately on or around your start date and are also available upon request. You agree that you are subject to the Company’s Policy for Recoupment of Incentive Compensation. In addition, your employment is contingent upon your execution of our current Confidentiality, Non-Interference and Proprietary Rights Agreement.

9. No Other Agreements. This offer letter is not meant to constitute a contract of employment for a specific duration or term, it merely sets forth the initial terms of your employment and compensation with us which may change over time, and supersedes any prior representations or agreements, whether written or oral.

10. Conditions of Employment. In addition to the execution of our current Confidentiality, Non-Interference and Proprietary Rights Agreement, please understand that this offer of employment is specifically also contingent upon (i) verification of your employment eligibility to work in the United States and (ii) completion of a background check and credit check. Our Talent team will provide you with a copy of the “Lists of Acceptable Documents” for the USCIS Form I-9. Please make sure to bring appropriate documentation when you arrive on your first day. The Talent team will contact you separately about our requirements to conduct a background check and credit check and will provide you with all required notices and authorization forms.

Upon your acceptance, subject to the completion of our pre-employment screening requirements, as applicable, we will confirm your actual start date. If you wish to accept this offer of employment, please sign below and return this offer letter to the undersigned at ***@***. Unless otherwise withdrawn, this offer is open for you to accept until December 13, 2024, at which time it will be deemed to be withdrawn. If you have any questions about the above details, please don’t hesitate to call me.

We look forward to having you join the European Wax Center team.

Sincerely,

By signing below, I accept employment with EWC upon the terms and conditions set forth above and agree that I am not relying on any prior statements or representations not contained within this offer letter. I also represent, warrant and covenant to EWC that I have read this offer letter and the form of Confidentiality, Non-Interference and Proprietary Rights Agreement in their entirety, that I fully understand all of their terms and their significance, that I have signed voluntarily and of my own free will, and that I am not bound, nor will I become bound, by any covenant, contract, agreement or other obligation that conflicts with, or may or does prevent me in any manner from performing my duties while employed with EWC.

In accepting this offer of employment, I also certify my understanding that my employment with EWC will be on an at-will basis; that this letter is not a contract, express or implied; and that this letter does guarantee employment for any specific duration.