SponsorshipAgreement

Exhibit 10.10

Sponsorship Agreement

                THIS AGREEMENT made this 16^th day of December, 2004, between R. C. Boyd Enterprises, LLC, a Texas limited liability company, whose principal place of business is located at 807 Pearl Drive, Southlake,, Texas, referred to in this Agreement as ‘‘Company’’ or “Boyd”, and Cano Petroleum, Inc., a Delaware corporation qualified to transact business in Texas, whose principal place of business is located at 309 West 7^th, Suite 1600, Fort Worth, Texas 76102, referred to in this agreement as “Sponsor” or “Cano”.

                WHEREAS, the Company is the owner of the rights to the television production known as Honey Hole (hereinafter “Honey Hole” or “Show”);

                WHEREAS, Sponsor desires to acquire the exclusive right to be the lead sponsor of the Show at an agreed price and under specified terms and conditions;

                NOW, THEREFORE, for and in consideration of the premises and the mutual promises, covenants, and agreements set forth in this Agreement, the Company and Cano agree as follows:

                1.             Required Production.  The Company shall produce no less than forty (40) original episodes of the Show per year;

                2.             Lead Sponsorship.  The Company agrees that Cano shall be identified as the lead sponsor, by having a thirty second lead-in promotion at the beginning of each episode; a thirty second trailer promotion at the end of each episode; and two thirty second commercials during each episode.

                3.             Signage at Public Appearances.  The Company agrees that Cano shall be entitled to place signage, up to 6 feet x 10 feet at each public appearance made by Honey Hole, including four (4) “Kids Corner” children’s benefits during the initial term of this Agreement.

                4.             Use of Logo.  The Company agrees that the Cano logo and slogan shall appear on the primary boat and vehicle used in each episode.  Cano recognizes and agrees that it does not and will not have exclusive rights and that other sponsor’s logos may appear on the primary boat and vehicle.  The Company agrees that Cano’s logo shall be substantially the same size as other such sponsors;

                5.             Featured Guests.  The Company agrees to feature not less than two (2) persons designated by Cano as guests on not less than six (6) separate episodes per year.

                6.             Provision of Lead in and Trailer.  Cano agrees to provide the Company with voice over lead-in(s) and trailers of a quality satisfactory to the Company and content that meets the Company’s minimum standards as set out in Section 9 below no later than sixty (60) days following the Commencement Date.

                7.             Provision of Commercials.  Cano agrees to provide at least two (2) professionally produced thirty (30) second commercials of a quality satisfactory to the Company.  Such commercial will be provided in the format designated by the Company.

                8.             Sales and Other Taxes.  The Company will add sales, excise and any other tax or surcharge to its invoices which it is obligated to collect and remit under the laws of the State of Texas, the United States or any other jurisdiction.

                9.             Notice.  Any notice provided for under the terms of this Agreement by either party to the other shall be in writing and may be effected by personal delivery in writing or registered or certified mail, return receipt requested. Notice to Boyd shall be sufficient if made or addressed to 807 Pearl Drive, Southlake, Texas 76092. Notice to Cano shall be sufficient if made or addressed to Cano Petroleum, Inc., 309 West 7th Street, Suite 1600, Fort Worth, Texas 76102.   Each party may change the address at which notice may be sent to that party by giving notice of such change to the other party in accordance with the provisions of this Paragraph.

                10.           Term and Renewal.  The initial term of this Agreement shall be one (1) year, commencing January 1, 2005 and ending on December 31, 2005.  This Agreement may be renewed by Cano on the first, second, and third anniversaries of the Agreement in the following manner: Cano shall give written notice of its intention to renew this contract for a period of an additional one (1) year to Boyd, such notice to be given not more than ninety (90) days nor less than thirty (30) days before the expiration of the initial term and each subsequent term of this Agreement.  The consideration for the second year shall be $250,000.00 (Two Hundred Fifty Thousand Dollars), the third year shall be $350,000.00 (Three Hundred Thousand Dollars).

                In the event that either party shall be prevented from performing any of its obligations due under the terms of this Agreement by an act of God, by acts of war, riot, or civil commotion, by an act of State, by strikes, fire, flood, or by the occurrence of any other event beyond the control of the parties hereto, that party shall be excused from any further performance of the obligations and undertakings set forth under the terms of this Agreement.

                11.           Governing Law.  This Agreement shall be governed by and construed in accordance with the laws of the State of Texas and venue for any legal action brought in State Court shall lie exclusively in Tarrant County, Texas and venue for any action brought in federal court shall lie exclusively in the Northern District of Texas, Fort Worth Division.

                12.           Rights Cumulative.  The rights and remedies granted in this agreement to Cano in the event of default are cumulative, and the exercise of such rights shall be without prejudice to the enforcement of any other right or remedy authorized by law or this agreement.

                13.           Attorneys’ Fees.  If any legal action is brought by either of the parties hereto, it is expressly agreed that the prevailing party in such legal action shall be entitled to recover from the other party reasonable attorney’s fees in addition to any other relief that may be awarded. For the purposes of this clause, the prevailing party is the party in whose favor final judgment is entered. In the event that declaratory or injunctive relief alone is granted, the court may determine which, if either, of the parties shall be considered to be the prevailing party. The amount of reasonable attorney’s fees shall be determined by the court, in the trial of such action or in a separate action brought for that purpose. Attorney’s fees awarded under the provisions of this paragraph shall be in addition to any other relief that may be awarded.

                14.           Multiple Counterparts.  This Agreement is executed in duplicate copies, each of which shall be considered a true and original copy of this Agreement.

                15.           Payment of Money.  In consideration of the services to be rendered under this Agreement as set forth above, the Company shall be entitled to compensation in the amount of $ $100,000.00 (One Hundred Thousand Dollars), to be paid in equal installments of $25,000.00 (Twenty Five Thousand Dollars) on January 1, 2005, April 1, 2005, July 1, 2005 and October 1, 2005.  Payments due in subsequent years covered by renewals of the Agreement, if any, shall also be paid in equal quarterly installments.  If Cano fails to make any payment when required by this Agreement, the Company shall have the option of canceling this Agreement following the passage of ten (10) days after having given Cano written notice of its default.  While the Company shall have no further obligation to Cano following cancellation of the Agreement, Cano shall remain liable for all unpaid installments for the then current term of the Agreement, which installments shall be immediately due and payable.

                16.           Exculpatory Clause.  The parties agree that Cano will not be liable to the Company or any third party for any injury sustained by the Company, its employees, independent contractors, invitees or any other third party while preparing for, filming or working on post production of any episode.

                17.           Place of Performance.  All sums payable under this Agreement shall be paid to the Company at Southlake, Tarrant County, Texas.

                18.           Time For Performance.  The obligation of Boyd to commence production of original episodes must begin within ninety days of the Commencement Date of this Agreement.

                19.           Assignment.  This Agreement may be assigned by either party on notice in writing to the other party not less than 90 (ninety) days before the effective date of such assignment. This notice shall be delivered by personal service or registered mail to the respective party.

                This Agreement supersedes any and all other agreements, either oral or in writing, between the parties with respect to the subject matter of this contract, and contains all of the covenants and agreements between the parties with respect to the

subject matter. Each party to this contract acknowledges that no representations, inducements, promises, or agreements, orally or otherwise, have been made by any party, or anyone acting on behalf of any party, that are not set forth in this contract, and that no agreement, statement, or promise not contained in this contract shall be valid or binding.

                20.           Partial Invalidity.  If any term or provision of this Agreement is held by a court of competent jurisdiction to be invalid, void, or unenforceable, the remainder of the provisions of this agreement shall remain in full force and effect and shall in no way be affected, impaired, or invalidated.

                21.           Government Regulation.  This Agreement is subject to all applicable federal, state and municipal laws, regulations and ordinances, whether existing or enacted hereafter, including the rules and regulations of all governmental agencies or commissions having jurisdiction in matters covered by this Agreement or either of the parties hereto.

                This Agreement is executed in duplicate on the 16^th day of December, 2004, at                            . Fort Worth, Tarrant County, Texas, to be effective January 1, 2005.