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Your employment with Alliance Laundry Systems will begin as soon as possible on a mutually agreed upon date.

Should you accept our offer, your starting salary will be $27,562.50 per month, which is equivalent to $330,750 per year.

You are eligible for relocation assistance as outlined in the enclosed Relocation Policy. It is an expectation of the Company that you will market your residence in Wisconsin as soon as possible, so that your relocation is completed no later than March 1, 2008. Should the “cost basis” for your home be more than the actual selling price, the Company will reimburse you for up to one-hundred thousand dollars ($100,000) of said difference, which will be “grossed-up” to help offset the tax impact of such proceeds. The “cost basis” is defined as your original actual purchase price plus appreciating enhancements – not including routine maintenance and upkeep. In consideration of receiving these relocation benefits, you are required to sign the enclosed Relocation Expense Agreement.

You will be eligible for four (4) weeks of vacation. For 2007 you will earn prorated vacation. You will also be entitled to paid holidays according to the Company holiday policy.

You will also be eligible for the other Company benefit programs as outlined in the enclosed benefit summary. This benefit package includes health and dental insurance coverage available on your first day of employment.

This offer is contingent on you providing proof of your ability to work in the United States under the provisions of the Immigration & Reform Control act and your successful passing of Alliance Laundry Systems’ pre-employment screening process. This process includes, but is not limited to, a criminal background check, employment/education verification, reference checks and a company-sponsored drug screen at a facility selected by the Company.

It is a condition of employment that you agree that all inventions, patents, and information obtained or created regarding the design, manufacture, use, purchase or sale of Company products are and shall be solely owned by Alliance Laundry Systems. Likewise, as a further condition of your employment, you agree that any and all confidential or proprietary information of Alliance Laundry Systems shall not be disclosed by you to any third party unless you obtain prior specific written authorization to do so by an officer of Alliance Laundry Systems.

It is also a condition of employment that you read and become familiar with the enclosed Alliance Laundry Systems’ Code of Business Conduct and Ethics and acknowledge by signing the acknowledgement form and returning it to Human Resources upon employment.

/s/ Thomas F. L’Esperance

/s/ Michael D. Schoeb

Annual performance bonus plan established by the Compensation Committee and/or Board of Directors. Executive’s target bonus opportunity as a percentage of his salary will be 50% of your base salary.

Your participation in the Company’s Annual Metric Bonus Program will begin in 2008 (payable in early 2009). This program is based on Company EBITDA performance against Board of Director approved targets. Inclusion in the Company’s Annual Metric Bonus Program is subject to the annual approval of the Compensation Committee of the Board of Directors.

Executive will be granted stock options to acquire 1.25% of the Company’s shares.

60% of the options will be service options that vest in five equal annual installments on the anniversaries of the grant date.

40% of the options will be performance options that vest upon the achievement of the following objectives: (Performance targets to be established by the Compensation Committee, CEO and the Executive).

Upon a change in control:

•     Service options vest and are cashed out.

•     Performance options that are vested prior to or upon the CIC are cashed out, and unvested performance options are canceled.

•     Cash settlement right is subject to the Comp Committee’s determination that the successor should assume the options or provide substitute awards that are substantially equivalent or better.

•     Acceleration and cash out of options are subject to 280G cut-back (if necessary, Company will use reasonable efforts to obtain shareholder approval to avoid cut-back).

Upon a termination for Cause (as defined in the Company’s stock incentive plan; see Annex A):

•     Executive will receive base salary through his date of termination.

•     All options, whether or not vested, will be canceled.

Upon a termination without Cause:

•     Executive will receive base salary through his date of termination.

•     Executive will receive one year of base salary paid according the Company’s normal payroll practices.

•     Executive will receive a pro rata portion of the bonus he would have otherwise earned, paid on the normal payment date for annual bonuses.

•     Executive will be eligible to continue to participate at the Company’s expense in employee benefits plans for the following year.

•     Unvested options will be canceled; vested options may be exercised within 60 days of termination.

All severance payments and benefits are contingent upon Executive’s execution of a general release and continued compliance with confidentiality, non-compete and non-solicitation provisions.

Upon a termination by Executive’s voluntary resignation:

•     Executive will receive base salary through his date of termination.

•     Unvested options will be canceled; vested options may be exercised within 60 days of termination.

Upon a termination because of Executive’s death or Disability (as defined in the Company’s stock incentive plan; see Annex A):

•     Executive will receive base salary through his date of termination.

•     Unvested options will be canceled; vested options may be exercised within one year of the date of termination.

Termination Event

Repurchase Price

•     By the Company w/o Cause

•     By the Company for Cause

•     Death or Disability

•     Approved resignation

•     Unapproved resignation

Fair Market Value (FMV)

Lesser of FMV and Executive’s cost

FMV

FMV

Lesser of FMV and Executive’s cost

Shares, including shares acquired on the exercise of options, will be subject to terms of a management subscription agreement and the stockholders agreement. As is generally applicable to management shares, prior to an IPO shares cannot be transferred except:

•     For approved estate planning purposes.

•     Pursuant to tag-along and drag-along rights.

•     For the payment of the exercise price of options.

•     With the consent of the Board.